Social media marketing must complement not replace traditional marketing


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Social media marketing must complement not replace traditional marketing

More Is Not Always Merrier – Keyword Strategy


Choosing keywords is undoubtedly one of the most important aspects of a Search Engine Optimization (SEO) campaign.  After all, you could spend hours per day, even hire someone dedicated to perform SEO, only to be spend your resources in vain.  If you and your company aren’t targeting the right keywords, a lot of effort will […]

Just Talk or Something More – CRM Goes Social


A new trend is emerging – customer relationship management (CRM) is going social.  CRM is no longer just about sending invoices in a timely fashion, and having a billing department to answer questions.  With the rise of social media, CRM has been elevated.  CRM is now about being in touch with the customer – understanding […]

Klout.com – How Does Your Influence Rate?


Klout is quickly becoming a cornerstone of the social media marketing landscape. If you’re wondering what it is and what it can do for you, keep reading: An Introduction Klout is a simple idea, really: It measures your influence in social media the same as Google Analytics measures your website’s degree of success. One of the […]

WordPress: The Platform of Choice for Your Blog


WordPress has evolved over the years to become one of the best platforms available to host your blog. It’s flexibility and the large number of useful extensions allow you and the reader to focus on the content of the blogging message and not the technology making it available online. A WordPress blog can be hosted […]